Dear Lucy

Dear Lucy Founders Story

Dear Lucy was created as a love letter to my daughters, to show them we can achieve meaningful change through our own actions. I love luxury skincare, but I’m often left wanting more from the brands on the market. More transparency, greater sustainability efforts, better clinical results. And as the mother of daughters, I’m also left wanting less: less misinformation, less fear mongering, and less judgement.

Inspired by this, Dear Lucy was born. A brand so confident in our quality and efficacy that we have no need to exaggerate claims. A brand committed to making the best decisions for your skin and for the environment, now and for generations to come. A brand my girls will be proud of.

Caity x